time just like in any other project, but they are here now.
those involved in economic development, both young and not that old, there’s a
popular saying: “promotion is not a speed race, it is an endurance race” -which
applies in many things in life.
who understands the subject knows that for a new company to invest in another
country is not like selling a used car. And no, it would sometimes take years s
for an investment to happen -at least 1 or 2, no exceptions- and that’s just
considering what’s right in front of our eyes.
knows exactly how long it takes for a company to make its internal plans,
projections, decisions. They start all their research process and you don’t fit
out until much later. The bottom line, it is a long cycle.
Metals was one of these cases.
Metals is part of a conglomerate called AM Castle, a U.S.-based company
headquartered in Oak Brook, a Chicago suburb.
With over 120 years of experience and over 55 plants worldwide, Castle mainly
supplies the oil and gas industry, as well as the aerospace industry.
invited to Baja by their client, Collins Aerospace -formerly Goodrich and UTC
wanted their supplier to be as close as possible, and since the negotiations
took years (dating back to 2008) to materialize, they had time to analyze
over several cities and even though the possibility of starting through a
logistics company that would control their inventory, warehouse, and so on (the
famous “3PL”) also crossed their minds, they realized they would have
to operate it themselves, with their logo on the building.
served as the host during the process. They introduced them to everyone: the
government, the developers, the shelters. Since they already had an operation
in Monterrey, there was not much need to explain the “ABC’s” of doing
business in Mexico; there wasn’t a need for the developers to make a great
sales pitch, it was simply a matter of making themselves available and offering
a good service.
went to see them at his plant in Paramount, CA and they were always, always
willing to receive. Although there was not much news to share for those who
wanted to speed up the project, they always opened the door. Likewise, in the
events and expos that they participated in, they were always willing to give
the State a space in their agenda (such was the case of the
“Farnborough” or the “Paris Air Show”).
the fact that they were already oriented to Baja, they took on the task of
familiarizing themselves with the local environment.
little, they began to see growth in the installed industry, especially that
which represented an additional market for them and that was attractive to
them. They even saw opportunities in the automotive industry.
Metal has an operation of approximately 40 employees, dedicated to providing
different services and metal products (cutting, heat treatment, machining; aluminum,
carbon, stainless steel, etc.); and in their own words “they are impressed
with the caliber of the people”.
As shared in the local paper “La Cronica” back in 2012